View verification

Every view billed to a brand and every view paid to a clipper is screened first. This is how the screening works.

Last updated 13 August 2026

Collection

Clip metrics are collected directly from the platform the clip lives on, on a repeating schedule for the full life of the campaign. Screenshots are never accepted as proof of performance.

Screening

Each snapshot runs through anomaly detection before it is counted. We compare the view curve against the account's historic pattern, the campaign's own baseline and known bot signatures.

  • Burst detection on abnormal view velocity
  • Retention and engagement ratio checks
  • Duplicate and re-upload hashing across the roster
  • Geography and device-mix outlier review
  • Human review on anything the system flags

Outcomes

Clean views are counted and become billable and payable. Suspect views are held, reviewed, and either released or permanently discounted. Confirmed manipulation removes the clip, reverses the earnings and can remove the clipper from the roster.

Brands are never invoiced for discounted views, and clippers are never charged back for views that were already released.

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